Archive for the ‘Conversion Optimization’ Category

Holiday wishes and thanks from BSG

By John Reistrup at Thursday, December 16th, 2010

As the new year approaches, we want to thank our BSG employees for making not only the holidays – but the entire year- a little brighter for so many in need in our community.  BSG employees have given countless hours of personal time to volunteer for our many BSG Cares community initiatives. We applaud them… Read more

Non-profit Fundraising Challenges for 2011

By John Reistrup at Saturday, December 4th, 2010

What will 2011 hold for nonprofit organizations looking to recover from an overall down year of giving? How will they best connect with existing and potential donors and convert those connections into dollars? The good news is that, according to a recent study by Edge Research on behalf of Convio, 174 million adult Americans were… Read more

How Merchants Can Optimize Conversion and Checkout

By John Reistrup at Thursday, August 5th, 2010

In June 2010, financial services giant Goldman Sachs released some interesting figures on online shopping.  According to their analysis, online retail is growing five times as fast as bricks and mortar sales.  Online sales today are hovering around $135 billion; by 2020,they estimate sales by e-retailers will be close to $624 billion. So, how will… Read more